Golddiggers seeking a rich husband is nothing new, but a documentary this week aims to explore the growing trend for ‘rinsing’, where glamorous young daters aim for short-lived relationships that will leave them dripping with diamonds.
It follows the fortunes of Golddiggers looking for well-heeled men of a certain age.
Leading the way is Laura, who says she’ll often spend around sh 32,750 making herself look perfect because she knows she’ll have a better chance of attracting a wealthier date.
Social media is very much Laura’s showcase, as she streams attractive photos of herself in a variety of suggestive poses.
Laura says: ‘Just make sure that you look a million dollars for them, and then they’ll all want to spend a million dollars on you.’
She says spending money on looking good as something that will eventually reap rich rewards: ‘If I invest in myself then they’re going to invest in me.’
‘IF I SPEND SH 32,000 TO GET READY THEN I COULD WALK AWAY WITH AN £8,000 WATCH.’
She adds: ‘If you do the maths it’s definitely an investment.’
While Laura is intent on getting as much out of the men she dates as possible, from designer handbags to expensive dinner dates, she draws the line at getting intimate with them.
In a shameless admission, Laura admits that she teases men into giving more and more but jumps ship when things look like getting too serious and reveals that a recent suitor has promised her an engagement ring worth over sh 4 million, something she plans to take… before ditching him
She explains: ‘The more they think they’re going to have you, the more they will spend.
‘IT’S LIKE THE CHASE – THEY’LL JUST KEEP GIVING YOU GIFTS AND GIVING YOU GIFTS UNTIL THEY THINK THEY’RE GOING TO HAVE YOU.‘AND THEN I’LL PROBABLY BLOCK THEM AND MOVE ON.’
Laura says she finds her boyfriends online and on night’s out in expensive nightclubs and restaurants.
The plucky serial dater says that sometimes she even gets gifts valued to see how serious a suitor really is.
So who are the men dating women like Laura? Wealthy Essex businessman and DJ Mark says that his money means he can date younger ladies who wouldn’t be interested in him otherwise.
After leaving a 22-year marriage, Mark says he’s single and ready to mingle even if that comes at a heavy cost to his wallet.
He says: ‘I have lots of girlfriends. ‘I enjoy the company of women and I’m dating four or five women at a time.’
While the DJ admits that he knows the women in his life are only after one thing, he says he would like something more meaningful and, as is shown on the show, even flies 27-year-old Brazilian Rosana across the Pacific for a lavish weekend of shopping and dining.
During her short jaunt to the UK, she enjoys having designer dresses bought for her, receives diamond jewellery and spends her evenings in posh restaurants.
When it’s time for the couple to part, they both look sad, although perhaps for different reasons.
Also featured in the show is 46-year-old former shop girl Noelie, who has a slightly different approach; she wants a rich man but is happy to keep him once she’s found him.
Seven years ago, she married Robin, a 67-year-old multi-millionaire and the couple, who have been together for 15 years, are remarkably honest about the dynamics of their relationship.
Noelie says: ‘I never feel bad about doing it to men because men would do worse to me if they could.’
When they’re out, cosmetic-surgery loving Noelie doesn’t carry cards because she knows her hubby will pay and she hopes one day to inherit the 110-acre estate they live on. While her shopping outings can see receipts rack up to up to sh 26,200,000 in one go, Noelie says she has some standards.
She reveals: ‘I’d dig for diamonds. I wouldn’t be so cheap as to dig for gold.’
